This installment of the artist in residence project IN THE BOX featured Argentine artist and designer SAEL.

SAEL spent time reimagining the interior of the Palermo location of PURO. Sael’s signature line and color exploded and took over the interior of this space transforming it into a visual feast for visitors. SAEL also created a modular window display and offered an interactive experience for guests where he worked directly on their clothes giving them a bespoke art piece that they could wear home.